AUTHOR ARCHIVES

Dannielle Blumenthal

Federal communicator and co-founder, All Things Brand

Dannielle Blumenthal, Ph.D., is a federal communicator with 20 years' experience in the private sector, academia and government. Best known for her work on branding, Dr. Blumenthal now focuses on the discipline of management, particularly the intersections between identity, culture and communication. She has lectured at a variety of schools including The George Washington University and the University of Maryland University College. In her spare time she is an independent community activist, focused primarily on raising awareness about child sexual abuse and domestic violence. All opinions are her own.

Results 61-70 of 76

The Difference Between Public Affairs and Public Relations

September 17, 2015 This is my response to a followup question on a previous post, "5 Ways To Work Effectively With The Media: Tips for Federal Communicators." On the positive side, federal communicators are extraordinarily sharp people (and have always been). Also positive, the sophistication level in terms of technique and in terms...

6 Leadership Lessons From USAID

September 2, 2015 Of all the places I've worked in my life — and that includes the most demanding environments in the private sector — the U.S. Agency for International Development taught me how to be a leader. When I started working there, I'd spent seven years as a communicator in a large,...

Just Tell It to Me Like I’m Stupid

August 10, 2015 "So I said, 'Think of me as a professional moron,' " I told my friend. "That's how you want to be remembered by them?" she said. "Oh, goodness. Now moron is your brand." For a time I thought it somehow daring to insult myself. But then I witnessed people far,...

How to Restore Public Trust in Government, Without Paying a Single Cent

August 3, 2015 More than three out of four Americans don't trust the federal government. In 2014, only 24 percent of Americans said they trusted the government to do what's right "always or most of the time." Sixty years ago, in 1964, that figure was more than 50 percentage points higher -- 77%....

Only Superheroes Need Apply

July 14, 2015 I was talking with a friend over the weekend about her anniversary plans. "You doing anything nice?" Really I was just making conversation. What with jobs, kids and errands, not to mention watching the money, most couples don't do the splurge. "No, not really," she said, as expected. My friend...

The #1 Dysfunction Preventing Wise Investment in Employee Engagement

July 7, 2015 You say you are bothered by the fact that employees are "checked out." You claim you want them to innovate. You discuss over and over the fact that they just seem to sit there, taking up space, not doing nearly as much as they could or should. But what, exactly,...

Branding: 5 Lessons to Get Your Federal Startup Off the Ground

June 30, 2015 Since November 2014, I've been working to brand a public-private government initiative called the National Network for Manufacturing Innovation. The NNMI is a collection of advanced manufacturing technology R&D institutes, each focused on a particular technology. The term "advanced manufacturing" means new and improved materials, made in new and improved...

10 Fears About Employees Collaborating on Social Intranets

June 8, 2015 I am not suggesting that the following concerns about social intranets in the workplace are right or wrong, only that they represent the kinds of things people say. I am also not suggesting that having concerns is inherently a bad thing. In every single organization I have worked for, some...

Colliding With the Third Rail

May 18, 2015 It is the classic dilemma of a corporate mouthpiece: The client doesn't want to talk: Crisis? "Let's wait for the lawyers." Bad news? "It'll blow over." Gossip? "Just ignore that." The underlying assumption is always the same, too: "If you give them any attention, you're only legitimizing their argument." Recently...

5 Productivity Secrets Your Boss Won't Tell You

May 6, 2015 When you're first starting out in your career, it's easy to think that your job consists of "what my boss tells me to do," followed closely by "how my boss tells me to do it." But after 15 years of study, practice and mostly observation, I've concluded that the most...