Volodymyr Zelenskyy speaks in Kyiv in 2021.

Volodymyr Zelenskyy speaks in Kyiv in 2021. Anadolu Agency /Getty Images

Putin, Zelenskyy and Biden All Have Unique Leadership Styles

The current conflict in Ukraine has three key leaders, each of whom uses a different approach to the crisis.

Crises have the capacity to reveal who leaders really are, and how differently they operate.

Our research over the past 20 years has identified three primary types of leadership across a wide range of situations and circumstances.

The current conflict in Ukraine has three key leaders, each of whom uses a different approach to the crisis.

Zelenskyy, the charismatic hero

In Ukrainian President Volodymyr Zelenskyy, the world has found its charismatic hero, albeit a reluctant one.

Charismatic leaders offer their followers hope and visions of a better future. They influence people by making emotional appeals about what that future might look like.

Zelenskyy personified the charismatic style of leadership in his 2019 campaign. He branded himself as an anti-establishment candidate, seeking to provide new leadership and change for his nation.

During the present crisis, Zelenskyy’s widespread emotional appeal is on full display. He has inspired his own people but also has become a global icon nearly overnight.

Putin, the ideologue

Russian President Vladimir Putin embraces his role as an ideological leader. These leaders typically seek a return to a bygone era, offering to turn back the clock to a time when followers were more satisfied with their lives. They often use negative emotions to stress what could happen if such a shift does not occur.

Putin addresses the UN in 2018. (United Nations file photo)

Putin most directly illustrates the ideological leadership style in his overarching desire to return Russia to the era of Stalin and Lenin. Putin once called the end of the Soviet Union “the greatest geopolitical tragedy of the 20th century.”

In recent years he has literally begun to rebuild this union by annexing portions of Georgia and the Crimean Peninsula in Ukraine. Putin also exemplifies the ideological style of leadership by attempting to physically embody the values he believes represent Russia, including projections of strength, history and imperialism.

Biden, the pragmatist

U.S. President Joe Biden is the pragmatist. Pragmatic leaders seek a path forward by solving problems, attempting to achieve influence through logic and rationality rather than emotional appeals.

Biden speaks in Delaware in December. (Erin Scott/White House)

His attempts at influence have largely focused on problem-solving, using data to defend his decisions. In recent speeches, which are by design less emotional than speeches by Zelenskyy or Putin, Biden has described his plan to confront Putin’s Ukraine invasion through economic sanctions and international coalition-building.

Pragmatic appeals lack big emotional swings. Yet even in the world’s divided – and subdivided – political landscape, a pragmatic approach offers a pathway to unity.

Three leaders collide

Their three differing leadership approaches provide a glimpse of how they will respond to whatever happens next.

Pragmatic leaders are the most flexible and adaptable, shifting their approach as needed to solve the problem. Biden’s current trajectory suggests that as a pragmatic leader, he could include novel and far-reaching economic sanctions. And though direct combat involving U.S. troops is currently off the table, with pragmatic leaders, no tool is ever completely excluded.

Charismatic leaders like Zelenskyy can energize followers in ways other leaders cannot. This has already resulted in massive donations and other types of support from around the world – and a Ukrainian army that is fighting hard against a formidable enemy. But physical and emotional energy are limited, and eventually charismatic appeals may become less effective.

Finally, and perhaps most notably, ideological leaders such as Putin are often unwavering and unwilling to compromise. They can encourage their followers to make sacrifices in ways that charismatics and pragmatics cannot – but only if the followers share the same values as the leader and view the leader as representative of those values.

Some Russians are already showing signs of rejecting Putin’s aggressive vision of a resurgent Soviet Union. Beyond everyday Russians’ frustrated reactions to the world’s economic sanctions, some Russian soldiers are signaling that they feel unnecessarily pulled into conflict with neighbors. And some reports indicate a Russian attempt to assassinate Zelenskyy failed in part because Russian government officials secretly warned Ukraine.

The math on this conflict is clear: Russia has a much larger military. If Ukraine survives the conflict, it may well be due to the disconnect between Putin’s ideological leadership and his people’s tangible practical needs.

The Conversation

This article is republished from The Conversation under a Creative Commons license. Read the original article.

X
This website uses cookies to enhance user experience and to analyze performance and traffic on our website. We also share information about your use of our site with our social media, advertising and analytics partners. Learn More / Do Not Sell My Personal Information
Accept Cookies
X
Cookie Preferences Cookie List

Do Not Sell My Personal Information

When you visit our website, we store cookies on your browser to collect information. The information collected might relate to you, your preferences or your device, and is mostly used to make the site work as you expect it to and to provide a more personalized web experience. However, you can choose not to allow certain types of cookies, which may impact your experience of the site and the services we are able to offer. Click on the different category headings to find out more and change our default settings according to your preference. You cannot opt-out of our First Party Strictly Necessary Cookies as they are deployed in order to ensure the proper functioning of our website (such as prompting the cookie banner and remembering your settings, to log into your account, to redirect you when you log out, etc.). For more information about the First and Third Party Cookies used please follow this link.

Allow All Cookies

Manage Consent Preferences

Strictly Necessary Cookies - Always Active

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Sale of Personal Data, Targeting & Social Media Cookies

Under the California Consumer Privacy Act, you have the right to opt-out of the sale of your personal information to third parties. These cookies collect information for analytics and to personalize your experience with targeted ads. You may exercise your right to opt out of the sale of personal information by using this toggle switch. If you opt out we will not be able to offer you personalised ads and will not hand over your personal information to any third parties. Additionally, you may contact our legal department for further clarification about your rights as a California consumer by using this Exercise My Rights link

If you have enabled privacy controls on your browser (such as a plugin), we have to take that as a valid request to opt-out. Therefore we would not be able to track your activity through the web. This may affect our ability to personalize ads according to your preferences.

Targeting cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Social media cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

If you want to opt out of all of our lead reports and lists, please submit a privacy request at our Do Not Sell page.

Save Settings
Cookie Preferences Cookie List

Cookie List

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Functional Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Performance Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Sale of Personal Data

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.

Social Media Cookies

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.

Targeting Cookies

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.