A Business Leader's Guide to Getting Started with Artificial Intelligence and Machine Learning

You’ve heard about artificial intelligence (AI) and how it promises to accelerate decision making and time-to-market, reduce operational costs, predict equipment failures before they happen, and give you an edge over the competition. But what is it? AI is essentially about using machine learning to find patterns in information and predicting outcomes based on those patterns. A customer’s likelihood to finalize a purchase is a good example of something AI can predict and even take action on automatically. Industries from financial services to healthcare to marketing — and everything in between — are discovering the value that AI and ML can bring to their operations.