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Dannielle Blumenthal

Federal communicator and co-founder, All Things Brand

Dannielle Blumenthal, Ph.D., is a federal communicator with 20 years' experience in the private sector, academia and government. Best known for her work on branding, Dr. Blumenthal now focuses on the discipline of management, particularly the intersections between identity, culture and communication. She has lectured at a variety of schools including The George Washington University and the University of Maryland University College. In her spare time she is an independent community activist, focused primarily on raising awareness about child sexual abuse and domestic violence. All opinions are her own.

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10 Ways To Empower Government Employees

February 10, 2016 Public servants have faced the threat of a government shutdown more than once. Though fortunately these were averted, the sensation of having your head on a chopping block (even if temporary) can leave you unsettled and afraid. But we can empower government employees to have more control over their (our)...

How To Become Compulsively Successful

February 3, 2016 Project management sucks. Anyone who's spent five minutes in a large organization knows this. But there are people who manage to get it done: on time, on budget, high quality. And it's not only because of the conventional wisdom about what we can rely on to make a project great:...

One Solid Way to Fail, But Not Fall, in 2016

January 21, 2016 I was thinking about the pressure we're all under walking back into the office after New Year's. Vacation is over, the resolutions are made and it feels like there are just so many of them: "Eat clean," "learn to construct a computer," "get my college degree," even "work hard and...

Abuse Survivors on the Job: Signs, Symptoms and How to Help

January 12, 2016 Maybe child abuse isn't such a problem. As of 2011, according to the Health and Human Services Department, there were 742,000 "confirmed cases of child maltreatment," which translates into about .1 percent of the child population. Of course "there are lies, damned lies and statistics" and the numbers depend on...

I Hate Meetings And They Stink

January 4, 2016 I have had this happen to me SO many times. I’m sitting in a meeting, and something is going on. Not something like an actual thing, but a tense, negative, or unproductive social dynamic between two people or within the group. I must be like The Terminator of sociology because...

What Government Can Learn From Apple Customer Service

December 23, 2015 To hear the horror stories circulating on Facebook, on some days it seems that everybody hates calling customer service. CustomerThink's Brian Smith rattles off the laundry list of annoyances: Waiting too long. Repeating the same information over and over again. Representatives who don't know what they're talking about. Of course,...

Is Religion Unsafe for Work?

December 16, 2015 Last week I had to get my mind off the San Bernardino shootings, and so I forced myself to watch a Vince Vaughn comedy on Xfinity called Unfinished Business. I wasn't especially familiar with this film but as a brand Vince Vaughn is a certain kind of funny and I...

Why We’re Losing the Brand War Against ISIS

December 7, 2015 “The supreme art of war is to subdue the enemy without fighting.” ― Sun Tzu, The Art of War (513 BC) Defeating ISIS messaging should be a piece of cake — right? After all, everybody says “they’re a bunch of loony radicals.” How hard can it be to unmask them...

5 Things About Work You Have to Get Used to

December 1, 2015 1. It's not supposed to be "fun." In fact, work is the opposite of "fun." That's because somebody else is paying you to do it. If you were paying yourself, you would make it fun — of course. But you aren't the boss. So deal with it. 2. Nobody has...

Want Innovation? 10 Tips for Senior Leaders

November 24, 2015 You rely on your staff to do the work for you. Let them. Don't micromanage their work. Don't act like you know their job better than they do. Make a decision. Make a phone call on their behalf. Make things work in their favor, make the system work for them....