Promising Practices Promising PracticesPromising Practices
A forum for government's best ideas and most innovative leaders.

5 Instagram Feeds the Government Needs to Start

ARCHIVES
The kinds of photos government could share on Instagram. The kinds of photos government could share on Instagram. National Park Service

When Pinterest was approved for government use, I shared 10 boards I’d like to see (note: #8 is now live!).  Now that GSA has approved Instagram for use by federal agencies, here is a more modest five users/feeds I’d follow:

  1. Department of the Interior.  Look at this. Or this.
  2. Forest Service. By at least one count, there are more than 2,200 types of trees indigenous to North America. The Forest Service could do well to help amateur botanists by tagging the leaves of each type of tree to an image thereof.
  3. Agriculture. The agency already has a Farmer’s Market app and API; how about a hashtag with geolocation so people share images of their favorite markets along with their address?
  4. Defense. Using Instagram’s video feature, demonstrate basic field medicine for campers, using the tag #fieldmed. How to make a splint, for example.
  5. NASA. Because they’re just not active enough on social media, how about an Instagram feed with constellations or images of recently-past astronomical events? (or just things like this)

What Instragram users would you follow?

Gadi Ben-Yehuda is the Director of Innovation and Social Media for the IBM Center for The Business of Government. Previously, he was a Web Strategist for the District of Columbia's Office of the Chief Technology Officer. He has taught creative, expository, and Web writing for more than 10 years to university students, private-sector professionals, and soldiers. He has an MFA in poetry from American University, has taught writing at Howard University, and has worked in Washington, DC, for nonprofits, lobbying organizations, Fleishman-Hillard Global Communications, and Al Gore's 2000 presidential campaign.

JOIN THE DISCUSSION
Close [ x ] More from GovExec
X CLOSE Don't show again

Like us on Facebook